Here's how we got here, and where we're going!

Our commitment to inclusivity remains core to our mission and operations

  • The experiences of People of Color in Beauty, Skincare remains subpar.
  • Options remain few. Research and data even worse.
  • At the center of this brand is a need to increase equity.
  • We work to innovate solutions that increase inclusion in the beauty industry.
  • We develop products that cater to a wider range of skin tones.
  • Our advertising is also representative of our customer grouping.
VOUEE skincare for melanin-rich skin

A Force for Good

VOUEE skincare for melanin-rich skin

Our commitment to sustainability drives business decisions

  • Sustainability is a fundamental part of the business.
  • We are committed to achieving zero waste to landfill.
  • Cosmetics containers are designed to be biodegradable and reusable.
  • Packaging is designed to be minimal in nature.

VOUEE Packaging


Aluminium is highly recyclable, with nearly 75% of all aluminium ever produced still in use today due to its ability to be recycled indefinitely without losing its quality or properties.


Polyethylene Terephthalate (PET) is a highly recyclable plastic, often used in packaging, that can be reprocessed into a variety of products, from fibers and containers to new PET bottles, without significant loss of material quality.


Glass is 100% recyclable and can be endlessly reprocessed with no loss in purity or quality, making it one of the most sustainable and environmentally friendly materials.