Ingredients chosen for Melanin-Rich skin

Target hyperpigmentation, acne, dryness

5-star reviews from women of color

Multi-Actives to save you $$$

Korean Formulations

Ingredients chosen for Melanin-Rich skin

Target hyperpigmentation, acne, dryness

5-star reviews from women of color

Multi-Actives to save you $$$

Korean Formulations

Unclog your Pores without Stripping Your Skin

A triple-acid foam cleanser (AHA + BHA + PHA) made for melanin-rich skin.
AHAs lift dull surface buildup, BHA decongests the look of pores, and PHAs micro-polish while holding moisture.
AHA+BHA+PHA for smooth, fresh-looking skin.
Decongests the look of pores; rinses film-free.
Balanced feel - not squeaky, not ashy.

From Dr. Laila

Your cleanser sets the tone. If it strips, everything after works worse and irritation on deeper tones risks darkening. Keep it balanced.

Finding Skincare That Was Made For You

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RUWA Triple Acid Glow Face Cleanser with AHA/BHA/PHA (100ml)

HK$178.00

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Ready To Tackle These?

CLOGGED PORES (sebum), dead skin cells, dirt, makeup, and bacteria)

BUILDUP (blackheads, whiteheads, rough texture, and breakouts)

DULL SKIN (slow cell turnover)

How it Works

What It Does

✅ Thick-whipped foam cleanser that deeply cleans pores

✅ Fights shine thanks to lactic acid and salicylic acid (BHA)

✅ Snatch ya pores and keep shine at bay without the dryout

Science Mechanism

⚡️ Gluconolactone works by gently exfoliating the skin's surface, hydrating it, and providing antioxidant protection.

⚡️ Lactic acid works by acting as a chemical exfoliant to dissolve the bonds between dead skin cells, which helps shed them and reveal newer, smoother skin

⚡️ As an oil-soluble acid, it can travel deeper into the hair follicles and oil glands to dissolve clogs caused by oil, dead skin cells, and other debris.

Ingredients

Lactic Acid, Salicylic Acid, Gluconolactone
Aqua, Glycerin, Coco-Betaine, Decyl Glucoside, Potassium Hydroxide, 1,2-Hexanediol, Sodium Chloride, Polyamino Sugar Condensate, Butylene Glycol, Ethylhexylglycerin.

Melanin-Rich Skin Notes

Do not combine multiple strong active ingredients (like acids and retinoids) when starting out.

What You Should Know

Day 1–3

Smoother feel

Skin feels hydrated, deeply cleaned and a bit brighter; T-zone looks less slick. No peel expected with rinse-off use.

Week 2

Pores behave

Fewer new whiteheads/blackheads; makeup sits flatter and looks less patchy.

Weeks 4 - 6

Texture refines

Bumps soften; overall tone looks a touch more even as turnover regularizes; leave-on serums absorb more consistently.

Week 8–12+

Clearer, steadier skin

Breakout frequency down and post-blemish marks fade faster (fewer new lesions + quicker turnover). Maintain 3–5×/week as tolerated.

For Best Results

STEP 1
Dampen Face with water and pump some of RUWA into your palm
STEP 2
Apply to Face and neck, massaging for around 30 to 45 seconds
STEP 3
Rinse and enjoy cleansed, soft skin. Follow with your VOUEE hydration serum or brightening serum

Clear Clogged Pores:

Dissolve clogs caused by oil, dead skin cells, and other debris.

Tone Down Redness:

Anti-inflammatory properties that calm angry acne bumps

Moisture Retention

Draws moisture from the air and helps your skin retain water

Exfoliates Inside Pores

Dissolves the keratin that holds dead skin cells together on the surface

Why Women of Color TRUST VOUEE

	VOUEE	Others
Formulated for melanin-rich skin
Tested on melanin-rich skin
Independently owned
WOC Founded and Run

What Women Like You Are Asking

Fresh, clean feel is immediate; texture and clarity usually improve within 1–2 weeks. Use RUWA AM/PM (or start PM only if sensitive). For tone support, pair with NUWR (spots) and protect with UTUTU SPF30 by day to help prevent re-darkening.

Yes. Balanced pH, low-harshness surfactants, and AHA+BHA+PHA used at cleanse-off levels. This aims to lift buildup and decongest without the over-stripping that can lead to irritation and PIH. Always patch test if you’re PIH-prone.

Cleansers with AHA/BHA are generally considered low exposure because they’re rinse-off, but confirm with your doctor. If avoiding BHA entirely, use PM only, rinse thoroughly, and lean on NSUO for hydration + UTUTU for daytime protection.

AM/PM is ideal; sensitive skin can start PM-only, then build. Double-cleanse only for heavy makeup/water-resistant SPF. Avoid stacking other strong acids at the same time until tolerance is clear.

Rebound darkening follows irritation, not cleansing done right. Keep contact gentle (30–60s massage, rinse), avoid combining with SAWA on the same night initially, moisturise, and wear UTUTU SPF30 daily.

Yes. Great post-shave and for daily oil/SPF removal. It is great for tackling shaving bumps and ingrown hairs. After shaving, use on calm skin, then follow with NSUO to keep comfort high.

No. It's a cleanser you rinse off. White cast is a sunscreen issue; for day, use UTUTU SPF30 (no cast on deeper tones).

Yes. Cleanse with RUWA, then apply actives; avoid piling multiple exfoliants at once. Early on, alternate nights with SAWA or strong retinoids. Hydrate with NSUO and, in the morning, finish with UTUTU.

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Unclog your Pores without Stripping Your Skin

From Dr. Laila

Finding Skincare That Was Made For You